This kingdom is trying to solve a big problem with disproportionate resources.Read More
We’d like to invite everyone to our free lecture about the future of marketing and branding in the MarTech apocalypse.
The event will be held in Warsaw, Poland on July 12th at 6:00 pm and co-hosted by the Warsaw Mastermind Group in LOKO.Read More
Having stumbled upon Failory.com, a site hosting failed business stories, I couldn’t pass up the opportunity to analyse and collate the reasons behind their misfortunes. So why do businesses fail? Luckily failory.com provides a handy drop-down menu to pick “mistakes” and sort the list. At first glance it’s a surprise, […]Read More
Very often we process requests from small and medium business clients that would like to hire us but have cash-flow problems.
Fortunately there are some ways, even if you are in a downward spiral, to get the help you need.
Some random thoughts after watching “Art & Science of Marketing” with Chris Do & Scott Davis about consumer decision making and the future of retail marketing and added customer value.Read More
Do you run an ad-blocker? Do you consciously scroll past advertisement on social?
Consumer-behavior has changed with our advertisement culture and technology. Audiences have become heavily polarized. It’s no longer between benign indifference and brand-loyalty. It’s between love and hate.
Social has bred a generation of binary-thinking.
And the only way to survive in the future is to become customer centric.Read More
So you saved up enough capital for your start-up and have a great product/service in mind for your new venture.
You are ready to dive head-first into the world of business. You are enthusiastic and full of energy, motivated and with steadfast belief in your product or service.
Unfortunately the world of business is not a calm ocean in the Caribbean, so you better come prepared before it all burns down.
Is this a good logo?
Maybe you can pinpoint all the stupid decisions that were made in the design. Yeah, we all have those visceral reactions sometimes when something offends our delicate sensibilities.
And I’m here to tell you that it doesn’t matter.
You are chilling out in your bathtub playing with your rubber-duckie and… BAM!
An amazing idea forms in your head.
And you think to yourself: “Look at that creativity! I’m killing it!”
Meanwhile, I’d tell you to put less essential oils in your bathwater.
If our Design & Marketing On A Budget series is tl;dr, try this infographic for easy reference!Read More